Costas Car Rental is a small family business based on the island of Kos, Greece.
They are devoted to the island and to help their customers enjoy their vacations putting their experience at service.
The brief was to refresh their old logo and some of the brand applications (cards, flyers, contract sheets) as well as stickers for the cars.
Having to keep the company color - for a matter of recognisability with the usual customers - we came out with a totally new logo, both a C and a landscape od the island, based on the concept of “journey”: a trip along the island, where sky, earth and water meet in the shape of a nice and round big C.
